Vietnam has the highest proportion of online video viewers across the Asia Pacific region, but China dominates the market in terms of sheer numbers of viewers, according to new research.
The study, from comScore, coincides with the introduction of its Video Matrix measurement service in Taiwan, Vietnam, Indonesia and the Philippines.
In June 2012, 1.2 billion people worldwide age 15 and older watched online video from a home or work computer, representing 83.1 percent of the world’s online population.
Source: netimperative